In recent years the fashion industry has experienced quite a lot, such as 9.11-style hit, but every once in ruins miraculous rebirth. From China to Japan to Korea and then to India, famous for the love of fashion, almost became the only Asian common. We have a clear way of fashion changes, in addition to still have a desire for luxury and famous, many people who love fashion began on the Internet to find information more easily read fashion, focus on fashion in the field of fashion site quickly became the concern of the global fashion industry , the wind becoming increasingly apparent, today to tell you about several of the world leader in the global high-end fashion websites.
Australia women websites GLAM
September 2005, the fledgling fashion site Glam.com the rapid rise of the professional class, 18-year-old to 39-year-old fashion women become the main target consumer Glam.com. Glam.com depth of content as possible to the most simple way is presented to the user, in addition to hot topic currently, wonderful stories, and illuminating article, taking into account women’s online interactive and participatory for the content of preferences, Glam.com interactive content is also very prominent, interactive quizzes and vote in part, as well as the most popular blog, video and podcasts I do not know how much fashion has attracted people’s attention.
Into the site, you’ll find, Glam.com design style between the middle-aged women and young women between the blue-gray tone, and Pink dotted side by side, to give people easy, new feeling. If you are celebrity, fashion, beauty, lifestyle and shopping are interested in, OK, point open, you will find a wealth of fashion “meal” is waiting for you “appetite.”
It seems women in fashion, Glam.com is indeed a focused lifestyle website, its depth and readability and magazines can be comparable.
The high-end fashion network YOKA
The most powerful fashion Media Group, “Fashion” group join forces together to create high-end fashion IDG sites yoka.com, founded on August 2006. 480,000 registered users now have the highest traffic has reached 12 million. The only high-end positioning is the professional fashion brand consumer portal, the U.S. round of the U.S. central design quite top style magazine. YOKA users concentrated in the 25-40 age group, in which high-income women as the main subject. Currently attracting major user groups and associate of senior White-collar middle class, the top clothing, fragrances, skincare, watches, their focus, user groups focused on Beijing, Shanghai, Guangzhou, Zhejiang and Jiangsu economic developed cities. It provides users not only to read the world’s top fashion trends information, the more they opened a door leading to the global fashion world and a fashionable social circles social network.
Focus on high-end fashion brands and high-end consumer services YOKA fashion network, providing high-end brand marketing model, including news, information, features, electronic magazine, the official blog, video broadcast, product trial and brand product seminars, EDM’s mode. YOKA fashion network products based on different forms and brand identity, combined with user preferences, to develop a specific marketing model.
Launched in July 2007 providing for the fashion industry’s “still off” space (space.yoka.com), in such a platform, the different kinds of people dancing, with fashion followers, independent publishers, fashion designer , blog writers, fashion advertisers and retailers. YOKA.com help dancers spin out the best in each category of dance.
European online luxury shopping site Net-A-Porter
In recent years, many in the past very difficult to buy online international luxury brands, from Marni to MichaelKors, has started online sales. While trying a variety of sales channels, but the decision to make online sales in terms of the international luxury goods company is still the first time. Consumers are getting used to it from the Internet search Qizhong Italian handbag, or clothing, as some big names in online sales also belong to exploratory stage, so most consumers are used by some major brand collaboration with the online store to purchase their favorite fashion brands, such as Net-A-Porter.com.
Net-A-Porter.com provides users with price transparency. 1 MichaelKors black leather jacket in its new online store price 2495 U.S. dollars, the same jacket as the winter sales, the Net-A-Porter price of 1247.5 U.S. dollars. A little hand wrapped in Gucci.com Gucci price 1355 U.S. dollars, but in Bergdor the goodman.com price 1295 U.S. dollars.
In net-a-porter.com site, also does not matter discount period: because it can predict trends, to provide consumers with the prevalence of single items on a quarterly basis, the online retailer’s customer base has grown from a small group of followers Development as many customers worldwide.
Ivillage’s favorites
Ivillage.com few years ago, is already a favorite reporters. This is a female target audience, women over 18 years to provide practical solutions and everyday support for the community site. Although the site design is simple, but rich in content, update soon, so popular fashionable women welcome.
Here, beauty, health, body sculpting, lifestyle, parenting, love and sex, entertainment, restaurants, weddings, quite comprehensive, covering the requirements of human life used. If you’re happy, you can record the message board and feel you want, chances are you will find here Concert instead.
If you want to know how the young and old, how to make wrinkles late for it? It will tell you. Interestingly, you can find the site a lot of very practical hairdressing, skin care, makeup, nail video area, follow it STEP BY STEP, keeping you a step by step into the U.S. girls, the United States young woman.
VOGUE China’s territory
VOGUE magazine 1892 the first birth in the U.S. has quickly become the highest quality fashion magazine. VOGUE magazine brand is the world leader in the fashion more popular every month to attract loyal readers around the world as much as up to 18 million. vogue.com.cn continues the magazine’s fine line provides users with beauty, fashion, people, life, and all-round fashion content.